Monthly Archives: February 12, 2019

  • Best Practices

    The 8 Axioms of Church Communication

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    These are 8 things that I say all the time around the office, so often that they’ve turned into axioms. At least for me. #1: You said exactly what you wanted to say, but that doesn’t mean they heard exactly what you wanted them to hear. Maybe you’re caught off guard when your beautifully crafted… Read more »

  • Best Practices, Branding

    The Caution Tape Effect

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    You probably love your church lobby after Sunday services. It’s a beehive of activity – conversations and connections, sharing stories and burdens and prayers, new people being greeted, etc. Now imagine if you took caution tape and blocked off your lobby, so that after church people could not engage with each other, but had to… Read more »